Changemakers Challenge
Uniting to Change the Odds

Ryan Detert & Michael Kassan

Join the Challenge Watch the Breakfast Recap

Big Brothers Big Sisters of America (BBBSA) Board Member Ryan Detert has contributed $1M to BBBSA to help kickstart life changing experiences for 10,000 Mentee (Little) and Mentor (Big) matches to introduce young people to new places, new connections and new careers with a positive mentor.

But Ryan wants to amplify his impact—so he’s teaming up with long time industry mentor and fellow BBBSA Board Member Michael Kassan to create the Changemakers Challenge: a commitment to quadruple Ryan’s gift by rallying the Advertising and Media Industry to raise an additional $4M to kickstart life changing experiences for 40,000 more matches and $100M in donated media to Change the Odds for the Next Generation.

Changemaker Challenge Goals

1

Raise

$5M

in Donations

2

Create

50K

Match Experiences

3

Raise

$100M

in Donated Media

INSPIRING THE CHALLENGE: RYAN & HIS BIG BROTHER, CLAYTON

Every match at Big Brothers Big Sisters changes lives—both for the Little and the Big.

Take Ryan Detert and his Big Brother Clayton: for 30 years, Clayton mentored Ryan with care and guidance, helping him become the man he is today. In turn, Ryan inspired Clayton to grow as a mentor and person.

Now, imagine the impact of 50,000 matches — 100,000 Bigs and Littles not only changing each other lives but changing the lives of their families, their communities and their industries—just like Ryan.

Learn more about Ryan and Clayton’s story here:

Watch the Video

Donate

The need for mentorship has never been greater. When you support Big Brothers Big Sisters, you can impact the lives of young people in your community.

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Become a Partner

To learn more about how your partnership could play a pivotal role in shaping the future of young people, please email partnerships@bbbsa.org and provide your name, company, and area of interest. We will reach back out get the conversation started!

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