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September is Big Brothers Big Sisters Month! As young people return to school nationwide, an article by Big Brother Big Sisters of America President and CEO Artis Steven in Black Enterprise advocates for the importance of supporting our youth as they navigate returning to schools.

Artis Stevens, BBBSA President & CEO, is representing Big Brothers Big Sisters in the latest episode of STORIES by Salesforce.org! STORIES is a thought leadership-based video series presented by Salesforce.org that offers a cinematic reinterpretation of the classic Fireside Chat. Artis discusses the resiliency of the youth we serve, the 30,000+ youth currently waiting to be matched with a mentor, and how our organization is using this moment to transform and innovate how we do business to expand our reach to serve more young people who need us most.

Click HERE to see the video!

See Big Brothers Big Sisters of America President and CEO, Artis Stevens sit down with Cheddar News to discuss how Big Brothers Big Sisters provides equity and opportunity for kids, our impact on workforce readiness and the importance of breaking barriers. Watch full interview HERE!

The 2021 Federated Challenge® raised a record-breaking $3,316,000 for Big Brothers Big Sisters®, during its 17th annual gala on Sunday, July 25. During this sweet reunion, a record 67 prominent businesses and more than 500 generous people attended the gala to support youth mentoring in Minnesota and throughout America.

“Last year was tough, but we delivered in a big way,” said Federated Insurance Chairman Jeff Fetters. “It was amazing to see everyone together, in person, rallying together for our nation’s youth. It was truly moving. Each and every donor and business showed their drive, personal commitment, and heart.”

One hundred percent of the money raised will be donated to Minnesota’s three Big Brothers Big Sisters agencies and Big Brothers Big Sisters of America®. These organizations are creating powerful one-to-one mentoring relationships between adult volunteers (“Bigs”) and children (“Littles”) — protecting our next generation. A portion of the donations are earmarked for the Federated Challenge Scholarship Program which provides up to $5,000 per year to qualified Littles or high school Bigs enrolled in a non-four-year program focusing on apprenticeship, certificate, trade school, technical, or community college. Hundreds of students have benefited from this fund and are earning job-ready training degrees with little to no debt.

“This year’s theme, Stand by Me, was fitting,” said Fetters. “You could feel the energy in the room — everyone standing side by side, all in support of an organization that changes lives by creating strong bonds and long-lasting friendships. Because, that’s what our kids need — someone to continue to stand by them, so they are not alone.”

The gala – hosted by Co-chairs Jeff and Marty Fetters – featured retired WCCO veteran broadcaster, Dave Lee and long-time auctioneer, Glen Fladeboe. Guests were wined and dined, and dazzled by the musical stylings of up-and-coming singer-songwriter from Nashville, Tennessee, Jazz Davis. They also had the opportunity to hear powerful messages by Big Brothers Big Sisters of America President and CEO Artis Stevens and former Little, Isaih Handy. Also recognized during the event was Sit Investment’s Chief Executive Officer Roger Sit. As a leading supporter of the annual event, Sit was recognized as this year’s Federated Challenge Honoree. On Monday, July 26, Federated Challenge attendees reconvened for a round of golf at the famed Interlachen Country Club in Edina, Minnesota.

 “Once again we were overwhelmed and humbled by everyone who supported the Federated Challenge and Big Brothers Big Sisters,” said Fetters. “Every individual that came was challenged to help lead change, and they succeeded. The funds we raised during this year’s event will have a direct and lasting impact on young people across the country and in our own backyards”

The Federated Challenge was founded in 2005 as a two-day fund-raising event hosted by Federated Insurance, a commercial insurance company headquartered in Owatonna, Minnesota. Now in its seventeenth year, this event has raised more than $44 million for youth mentoring programs.

About Federated Insurance

Founded in 1904, Federated Insurance is a national insurance and risk management organization that serves the property, casualty, and life insurance needs of clients in select industries. The organization has more than 500 recommendations from state, regional, and national associations and buying groups and is rated A+ (Superior) by industry analyst A.M. Best® Company.

Artis Stevens, President and CEO of Big Brothers Big Sisters of America was featured during the 3rd hour of the TODAY Show! During the live interview with anchors Al Roker, Sheinelle Jones, Craig Melvin and Dylan Dryer, Artis discussed our vision to accelerate impact as the most diverse, mission-driven, youth empowerment organization, with a call-to-action on how to get involved with our local agencies. Click HERE to watch the full interview!

Big Brothers Big Sisters of America (BBBSA) and Alpha Phi Alpha Fraternity, Incorporated announce the renewal of its long-standing partnership to empower young men of color. Both organizations recognize a shared commitment to developing leaders, promoting brotherhood and academic excellence, and with 30 years of existing partnerships across the country, BBBSA and Alpha Phi Alpha, Fraternity Inc., will take its efforts nationally to reach more young men through one-to-one mentoring.

“We are honored to work with this prestigious organization and the thousands of members across the country who share our values. And as a member of Alpha Phi Alpha, I know firsthand the tremendous impact this network can have on the life of a young man,” said Artis Stevens, President and CEO, Big Brothers Big Sisters of America. “We are excited to reignite our partnership with a deeper focus on outreach, engagement, and opportunities to provide career and higher educational readiness to youth with the support of Alpha members.”

Currently, there are over 30,000 youth across the country waiting for mentors, called ‘Bigs’, with most being young boys of color. Studies show that children who have role models are more likely to do better in school, have better connections with family and friends and are less likely to be involved in delinquent behaviors.

The renewed partnership will focus on recruiting mentors, where Alpha Phi Alpha members will serve as Big Brothers, join local boards, and help open doors to companies and other organizations for advocacy and financial investment to support Big Brothers Big Sisters locally and nationally.

“This partnership will allow Alpha members the opportunity to leverage our collective power, “ said Dr. Willis L. Lonzer III, General President, Alpha Phi Alpha Fraternity, Inc. “We will build a true movement of change for children and make a difference in the lives of young people.”

Every year, Big Brothers Big Sisters of America chooses two volunteer mentors (called ‘Bigs’) and two youth (called ‘Littles’) out of nearly 280,000 in the mentoring program nationwide, as the Bigs and Littles of the Year. This year the top honor goes to: Big Sister Julie and Little Sister Karma, from Big Brothers Big Sisters Kansas City, and Big Brother Mark and Little Brother Eric from Big Brothers Big Sisters of Greater Pittsburgh. Traditionally, the four are honored during an awards gala during the Big Brothers Big Sisters Bigger Together National Conference. But due to COVID-19, they were formally announced during a public virtual celebration event.

Big Sister Julie and Little Sister KarmaBig Brothers Big Sisters Kansas City

When 16-year-old Karma thinks about her future plans, studying psychology and interior design are on the top of her to do list. And along with Karma’s aunt and other family members, there’s someone else who will be cheering her on—her Big Sister Julie.

Julie, a third grade teacher, and Karma were matched through Big Brothers Big Sisters Kansas City in June in 2017. Both will tell you they’re more on the quiet side but have bonded over their love of ice cream!  Two months after their first meeting, just when they were getting to know one another and connect, Karma was in a tragic accident. A drunk driver collided head on into the car Karma was riding in, killing her mother and injuring her sister.

Karma was in a coma for 8 days, in the hospital for 99 days.

And Julie was there and has been, ever since.

“I remember leaving the hospital and sitting in my car crying at just how proud of Karma I was thinking how strong this young girl is,” said Julie. “She’s resilient, she’s brave, she never complains.”

The most challenging time of their lives brought them closer together. 

From country music concerts to whipping up dessert masterpieces in the kitchen, the two haven’t missed a beat. Karma’s putting her creative side to work as the official glass designer for Julie’s wedding favors. And the reason she wants to pursue a career in psychology is to help others, the same way it helped her.

“My Big Sister has taught me how to be more open,” said Karma. “And I hope what Julie has learned from me is to keep fighting even when the odds look like they are against you.”

Watch their amazing journey HERE.

Big Brother Mark and Little Brother EricBig Brothers Big Sisters of Greater Pittsburgh

“My Big Brother Mark helped me redirect the sadness that I had after the loss of my dad. Mark turned the light back on in my heart.”

Little Brother Eric was just 7-years-old when his father passed away. His aunt reached out to Big Brothers Big Sisters of Greater Pittsburgh hoping that a mentor would be someone Eric could open up to and trust, and he found that in Mark, who works in community affairs at a local bank. In fifth grade, Eric invited Mark to his school for ‘Take Your Father to School Day’ and when his classmates questioned Eric and Mark’s connection to one another since they weren’t the same race, Eric simply replied, he’s ‘My Big Brother’.

The conversations surrounding race aren’t as simple when you’re in high school.

In 2020, during Eric’s junior year, in addition to the normal stressors of classwork, Eric was coping with the pandemic, family members who died from COVID-19, the challenges of social distancing,  and the racial unrest across the country. In fact, Eric witnessed several racial incidents at his school. Mark was there to listen, sometimes not  knowing exactly what to say, but to offer support as an ally, attending forums and meetings surrounding the difficult conversations about racism. What Eric appreciated the most is that Mark never pretended to understand the struggles Eric faced as a young Black man, but was there to learn and grow, too.  “Eric has become a young leader in the fight for racial justice,” said Mark. “I look up to him in more ways than I ever thought I would.”

When Eric heads to college, he’ll play football, but his ultimate goal is to become a math teacher. He’ll have more than basic math facts to share with his students. He wants to remind kids what his 10-year plus friendship—now brotherhood–with Mark has taught him: “You don’t have to be alike to be a great Big/Little match, learning to understand each other’s views can be a good thing and trust is the hurdle to get over it, to make it work.”

Watch their inspiring story HERE!

Alexandra Huynh wrote a poem to kick off Big Brothers Big Sisters of America’s 2021 Bigger Together National Conference. Huynh, 18, is a second-generation Vietnamese American from Sacramento, California, who sees poetry both as a means to self-expression and social justice.

“Find shelter and strength in one another to go the distance that spans across what we’ve been given and what we deserve. Self-sovereign smiles and applause at every turn. It’s not so impossible when you start to consider, that we are bigger together as brothers and sisters.”

Click HERE to watch Alexandra perform her full poem, Autumn Prayer.

KFC is donating $275,000 to provide meals and support youth mentorship

KFC is teaming up with Big Brothers Big Sisters of America (BBBSA), the
nation’s largest donor- and volunteer-supported mentoring network, to help newly matched “Bigs”
(mentors) and “Littles” (youth) bond over a bucket this summer.

The heart of BBBSA’s programming is Community-Based Mentoring, which allows Bigs and Littles to
spend one-on-one time together enjoying free/low-cost activities in the community. Sharing a meal is a
favorite way for Bigs and Littles to connect, so on the heels of BBBSA’s successful “Big Draft” volunteer
recruitment campaign earlier this year, KFC is providing gift cards for 5,000 newly matched Bigs and
Littles to meet and share a bucket of KFC’s world-famous fried chicken while kicking off their new
mentoring relationship.

In addition, KFC is also donating meals (via $20 gift cards) to the families of new Littles so they can share
a bucket of fried chicken this summer. According to BBBSA, 74 percent of Littles receive free or reduced
lunch from school and 22 percent of families receive some type of income assistance.

Along with their bucket meal, Littles and their families will get access to a digital, family-friendly
cookbook with reheating instructions and recipes that demonstrate ways to stretch a KFC meal.

“When we found out the number one activity for Bigs and Littles was sharing a meal, we knew we had to
help,” said Staci Rawls, Chief Communications Officer, KFC U.S. “Since 1952, KFC has been bringing
people together over a bucket of our world-famous fried chicken. We know helping these new Bigs and
Littles strengthen their relationships will go far beyond this one meal on one day. We are inspired by the
work Big Brothers Big Sisters of America does to feed the potential of youth across the country.”

Along with the donation of meals totaling $175,000, KFC U.S. is committing $100,000 to BBBSA to
support workforce mentoring programs that prepare teens for post-high school success. Through this
partnership, Littles will have an opportunity to learn about the various career paths, including
opportunities in the restaurant industry, while developing meaningful relationships with their new Big.

The mentoring mission of BBBSA is one that is well understood by KFC. For longtime KFC
franchise owner Mike Baker, while growing up on a ranch and trying to figure out his future,
finding a strong mentor changed his life. Mike found his way to working in a KFC kitchen as a cook for
Pete Harman, KFC’s first franchisee. Working under the guiding hand of Pete and other leaders in the
Harman group, Mike learned the passion and pride that comes with hard work and the opportunities
that could come from working in a restaurant. Pete taught Mike to value the KFC business and culture.
Mike continued to work his way up to restaurant manager, area coach and ultimately became a KFC
franchise owner with 36 restaurants.

“As a KFC franchisee, it’s important to me that we continue to pass on the lessons I learned from Pete
and create opportunities for our team members today,” said Mike Baker. “Partnering with Big Brothers
Big Sisters helps us support mentorship in our communities as well.”

“Our goal is to empower young people on a path to graduate with a plan for their future and a mentor
whose impact can last for a lifetime,” said Artis Stevens, President & CEO of Big Brothers Big Sisters of
America. “We appreciate the opportunity to partner with KFC to provide workforce development
opportunities for our Littles.”

BBBSA is always looking to expand its reach and provide even more children with access to quality
mentorship programs; right now, there are more than 30,000 young people waiting to be matched with
a Big. In the last decade alone, BBBSA has supported more than 2 million Littles and has over 270,000
current Big/Little mentoring relationships.

In addition to its support of BBBSA, KFC has been feeding and supporting local communities through
donations of one million pieces of chicken. In the past 18 months, KFC has donated over three million
pieces of chicken to feed frontline healthcare workers, teachers and homebound seniors in need.

During the Program Period, KFC will donate $275,000 to Big Brothers Big Sisters of America through cash and in-
kind support. No purchase necessary.

About KFC
KFC Corporation, based in Louisville, Ky., is the world’s most popular chicken restaurant chain. KFC
specializes in Original Recipe®, Extra CrispyTM, Kentucky Grilled Chicken® and Extra CrispyTM Tenders, Hot
Wings®, KFC Famous Bowls®, Pot Pies, freshly hand prepared chicken sandwiches, biscuits and
homestyle side items. There are more than 24,000 KFC restaurants in over 145 countries and territories
around the world. KFC Corporation is a subsidiary of Yum! Brands, Inc., Louisville, Ky. (NYSE: YUM). For
more information, visit www.kfc.com. Follow KFC on Facebook (www.facebook.com/kfc), Twitter
(www.twitter.com/kfc) and Instagram (www.instagram.com/KFC).